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September Web Surveys 101
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The Iceberg Principle: Making Informed Business Decisions
By: Greg Timpany
The Iceberg Principle: Making Informed Business Decisions We are all familiar with the proverbial tip of the iceberg, where the majority of the iceberg itself is unseen beneath the waves. Decision makers often respond to 'symptoms' and believe they are confronting the actual problem; but often it's just the tip of the iceberg.
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Beware Conflicts of Interest When Collecting Feedback
By: Sherrie Mersdorf
Beware Conflicts of Interest When Collecting Feedback Whether measuring employee satisfaction, evaluating customer loyalty or validating market needs, we need to be aware of how our interests can impact and bias research results. If we understand the deep mechanisms of why we fail and where we fail, we can hope to improve.
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Surveys Get Old and Tired: Tips for Keeping Them Current
By: Greg Timpany
Surveys Get Old and Tired: Tips for Keeping Them Current Surveys, like houses, need a thorough dusting from time to time, and on occasion a new coat of paint to keep them fresh. As we switch seasons, it's a good time to pull out your surveys and see if they are still effective and efficient data collection tools.
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HR Evolution: Getting Engagement & Loyalty
By: Sherrie Mersdorf
HR Evolution: Getting Engagement & Loyalty A recent LinkedIn poll found that the top priority for HR departments for the next 12 months is employee engagement and loyalty. But it can be difficult to get employees to open up and share honest feedback out of no where. Keep this advice in mind to achieve your goals.
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Surveys as a Public Relations Tool
By: Greg Timpany
Surveys as a Public Relations Tool Marketing research is used to make strategic and tactical decisions. However, there are times when survey results can be used for purposes outside of the 4Ps, Data from well designed and executed surveys can be insightful to members of the general public or specific segments.
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Survey Presentations Made Easy
By: Nina Morillo
Survey Presentations Made Easy Presentations are a great option when you are looking to customize summary reports and share data efficiently creating survey presentations has never been easier.. With 32 different chart types and the ability to import a slide master,
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Who to Include in a 360-Degree Feedback Performance Review
By: Cynthia Spitalny
While you probably have your favorite people that you typically include in your 360-degree feedback performance review, here are a few ideas for people to include in your performance review feedback.
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voice of the customer Deep knowledge of what motivates buyers and customers is no longer a nice to have but a requirement for organizational success. To gain a competitive edge, organizations need to understand how to put in place successful Voice of the Customer (VOC) programs to foster systematic collection and analysis of customer feedback. Cvent's newest whitepaper, 5 Steps to Driving Sales with Customer Insights, gives a detailed look into how organizations can convert insight into business decisions that improve product offerings, create referrals, boost customer retention and increase revenue.

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